MACY’SHealth & Safety Signage
This project is an example of working quickly to get a project out the door while also maintaining brand identity. As businesses started to re-open during COVID, Macy’s needed signage to explain the new safety protocols. I created the suite of signs that went into every store, from door signs to triptychs to big column graphics. It’s not glamorous, but it was clear, precise, and on-brand.
Role: Designed icons and store signage package from concept to delivery
